AMD is crashing and burning
Remember AMD? The pioneers of the 64 bit chip years ago and the leader above Intel in price range, is now coming to a slow but steady crash. It all began when AMD’s stock prices dropped, and are still dropping, now at an all time low. Except for a small period in 2008 when they were trying to barely pull themselves out of debt among the global recession.
They managed to keep themselves afloat by buying out ATI, which gave them a whole new gateway into the world of gaming, mobile phones, and laptops. After struggling to re-brand the graphics chipsets, dropping names such as Athlon, Phenom, and Sempron. They attempted to start anew with C-50, Z-60, and A8-3850 attempting to bring notice back to their company name.
Along with all of this, their leadership struggles worsen their tempo. With struggles of insider trading (Hector Ruiz), non aggressive CEO’s (Dirk Meyer), and ignorant interim CEO’s (Thomas Siefert). Now they hold their safety in former Lenovo President and COO Rory Read.
Now analysts are worrying, saying that AMD’s draining money is due to their over-expenditures and over 2 billion dollars of debt. Some analysts are hopeful along with majority of the company stating that there are still options and since Globalfoundries depends on a large income from AMD, maybe they could re-negotiate. Other options include selling 2.2 billion worth of patents or selling their oversized campus and moving to a smaller, more appropriate setting.
The ball is in your court AMD. What are you gonna do? Bunt it, hit a home run, or strike out?
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